Irina Mitrofanova

Coaching & Trainings
Are you a business executive, HR director, or team leader seeking to thrive in today's ever-changing business landscape? Look no further – I'm Irina Mitrofanova, and I've been dedicated to empowering senior management professionals since 2007.

My mission is simple: to help you restore and enhance your personal performance, even in the most volatile conditions. Together, we'll craft strategies that drive both personal and career development, while also boosting your company's growth potential. Whether you're wrestling with stress, grappling with tough decisions, or striving to define your path forward, I'm here to guide you.

Entrepreneurs, are you ready to take your business to new heights? I've worked with countless visionaries just like you, helping them navigate the complex world of business growth. Let's determine where to begin and how to flourish.
In just a handful of sessions, I'll fortify your motivation, elevate your energy levels, and skyrocket your productivity. By journey's end, you'll possess crystal-clear goals and a step-by-step blueprint for achieving them.

Ready to unlock your full potential? Let's embark on this transformative journey together. Irina Mitrofanova is your trusted partner in executive excellence.

List of requests for me

  • 1
    Scaling
    “I want to scale the company, but I don’t understand how it works. I need to prioritize, plan the actions of the team, recruit new employees and decide on the strategy.”
  • 2
    No progress
    “I feel like I'm stagnating. There are thoughts on where to develop, but there is no certainty which direction to choose and what competencies to develop.”
  • 3
    Burnout
    “Our development director is a successful manager, we love and appreciate him. He did a lot for the company. Recently, we have noticed that he is exhausted and burned out, as if he has lost his sense of purpose and does not know which way to turn.
  • 4
    Staff motivation
    “I have a constant rotation of personnel in the department. I can't figure out what we're doing wrong, why people are leaving."
  • 5
    Defocus
    “With the start of the war, I’ve lost focus and productivity. I can't think of anything. I need to lead people, but it doesn’t work. The project is crumbling before our eyes".
  • 6
    Finding yourself
    “I want to benefit a large number of people and enjoy the process.”
  • 7
    Loss of productivity
    “All the employees are doing their jobs. However, the productivity frustrates me. It seems that this is an imitation of intense activity. I can't figure out what we're doing wrong."
  • 8
    Adaptation
    “The employee has been reassigned to a new country. We need to support him and his family so that they gently adapt to the new place.”
"Many of those who seek guidance with a specific request find that their progress accelerates significantly. In just one session, we collaboratively establish a vision: we identify the outcomes you desire, unearth your true motivations and underlying meanings, and then meticulously chart the path to your desired results, one step at a time. Together, we take those crucial initial strides.

However, there are instances where a specific request might elude articulation. You may simply sense a need for change without being able to pinpoint precisely what it entails. In such cases, we work together to formulate the request. This process may involve additional sessions as we delve into the meaning, enhance clarity, identify needs, and establish overarching goals.

Working with me empowers you to define a clear direction for your journey and create a strategic roadmap for your actions. To ensure your goal attainment, we focus on developing and reinforcing the qualities within you that will propel you toward your desired destination."

Irina Mitrofanova

Why choose me?

Because I'm here to guide you towards a life filled with profound experiences, successful initiatives, and empowered decision-making.

ABOUT MY SERVICES

Coaching:
This coaching format is tailored for individuals seeking personalized guidance to refine their goals, develop a customized step-by-step plan, and harness motivation and energy on their journey to achievement.

The number and frequency of sessions are entirely flexible, adapting to the unique needs of each individual.

Our sessions are conducted one-on-one, providing a private and focused environment for your growth. We meet online via Zoom for 50-minute sessions.
Trainings:
I offer comprehensive training programs designed for companies to address vital areas such as burnout prevention, effective habit management, optimizing leadership performance, enhancing emotional intelligence, stress management, and mastering design thinking.

These programs are meticulously crafted to empower teams and organizations with valuable skills and insights, fostering a culture of growth and success.

About Me

Irina Mitrofanova
I specialize in executive and leadership coaching. My journey is driven by a profound passion for empowering business executives, leaders, and HR professionals to realize their full potential.
My Credentials:

PCC ICF Coach, USA: I've earned the esteemed Professional Certified Coach (PCC) certification from the International Coach Federation (ICF) in the United States, reflecting my unwavering commitment to upholding the highest standards of coaching excellence.

Existential Analytical Adviser, GLE Austria: I've delved deep into the world of existential analytical advising, refining my skills in Austria. This unique perspective allows me to guide clients on a path of personal and professional growth.

Master of Economics and Management: My academic background in economics and management has equipped me with a solid foundation in business principles and strategic thinking.

Efficiency Coach, England: My training as an Efficiency Coach in England equips me to assist clients in optimizing their performance, ensuring they achieve their goals with maximum efficiency.


Cross-Cultural Expert and Trainer, France: Gained through extensive experience in France, my expertise in cross-cultural dynamics positions me as an invaluable resource for individuals navigating diverse global environments.


Mentor for Expats and Immigrants: As a mentor for expatriates and immigrants, I offer crucial support to those undergoing life-changing transitions, ensuring a seamless adaptation to new cultures and settings.


Female Entrepreneur, Expat, and Immigrant: My personal journey as a female entrepreneur, expatriate, and immigrant provides me with a unique perspective on the challenges and opportunities individuals in similar situations may face.

With me as your coach, you'll not only gain access to a wealth of knowledge and experience but also a partner deeply committed to helping you achieve your leadership and career aspirations. Together, we'll unlock your true potential.

My Clients

CUSTOMER REVIEWS

Tamas Csejtei
HR Director UK, Ireland & Europe Office at Samsung Electronics

Irina has an incredible ability to help you open up - don't think I have ever met anyone who can listen with the intensity and attention as she can.

She seems to have this ability to grasp the core issues and through a positive mindset help you find solutions.

If you are committed to help yourself, Irina is the coach who can help you!
Ville Karkiainen
VP HR / CHRO at Kalmar I People Strategist

Irina was coaching me as I was preparing for a major career transition. The focus was both on career orientation as well as on personal and professional development (we worked on specific development insights). Her help at the time was invaluable. She has therapeutic warmth in her approach which coupled with straight talk is a really powerful combination. As a customer, you will feel both safe and challenged which, when combined, allows for exploration and growth to take place. Thank you for everything Irina!
Julia Daineko
Product and Marketing Leader at A1 I Speaker I Mentor
I have never met anyone, who combines so many different techniques to gently apply exactly the one, that was needed in particular session.

Irina has a strong understanding of different business environments and that makes her a valuable coach for topics, connected with leadership, team management, personal growth in career. At the same time, I felt very comfortable to work also on my personal values and development.

I would like to mention 2 qualities of Irina, that bought me till the end: she has a unique ability to peel the onion and point a truth extremely fast and also, Irina is incredible in bringing findings into words - that creates enlightening moments. Very happy to work with Irina.
Mikhail Khodyachikh
Digital Marketing Manager (Signify company)
I turned to Irina with the problem of professional development: the lack of promotion in my career, the lack of understanding of clear prospects, the loss of the vector of professional and career growth. At the time of applying, he had been working in Western companies for more than 10 years, all the time in marketing. There was a feeling of burnout and apathy in the professional field.

After 6 sessions of joint work, we were able to get out of a state of apathy, outline further steps, highlight the components and criteria that are important for me and criteria that I could rely on and, finally, change job. I stayed in the industry, but I changed a role a little. The most important thing that I was able to achieve in my work with Irina was to learn to ask myself the right questions and give honest answers to them. This is what allowed me to single out things that are significant for me from the general vague and negative picture of the world, to prioritize them. I was able to relate differently to the chances and opportunities that always surround a person in one way or another. I definitely became much more honest with myself, it became easier for me to say NO to what is unacceptable or does not meet my expectations. And allow myself to say YES in situations where I previously could not afford it.

The work was aimed at solving professional problems, but also affected my interpersonal relationships. I was lucky to work with Irina. I believe that one of her strengths is the ability to return a person to himself, to his emotions and feelings, to determine the connection between the rational and the emotional. Moreover, I’ve reached an incredibly important result that I was able to take out of our joint work - an understanding of the path I'm on, its imperfections, the possibility of getting off it. I still follow this path, but now I know for sure that I am able to make it better, I am able to change the habitual, I am able to find the best for myself.

Thank you!

Alexey Bondarenko
Lead Data Scientist (Dash Financial)
I turned to Irina before the war with a request for help in understanding the future career and life path. We started working when the war started. And Irina had to start working with a frightened, lost client. Irina not only helped me to bring me together, to find the meaning of life again, but also to start taking steps towards answering the initial request.

Throughout the path, along which Irina was a stalker-guide, magic happened when the right books, thoughts and events appeared at the right time and in the right place. Now I am productive again, and I am moving mountains again - in the company of colleagues whom I charge with my energy.
Marina Blaha
UX designer
I turned to Ira to understand what direction to go in and how to develop my business. Ira helped to see and recognize my values and goals. She also helped to determine the next steps and, one of the most important, the strategy of movement and development of myself and my business!

The sessions gave me the opportunity to see the real me, learn about my resources and get a lot of useful exercises. Ira is an incredibly sensitive professional who is comfortable working with. She is a professional you trust, a professional who inspires!
Irina
Body Therapist, Osteopath, Yoga Teacher
During the difficult period of lockdowns and quarantines, Ira helped me cope with the uncertainty and fears of promoting my business on social media. I’ve gained clarity and understanding of my tasks. I recorded a series of videos and created a new online project "Healthy Back". As a result, I acquired new clients.

I admire Irina's energy and ability to motivate, her determination and self-organization. I wonder she has enough time for home, family and helping other women in business development.

Next to Ira, "your ship" is not afraid of either storms or stones. She is like a skilled boatswain will lead your ship in the right direction. I am immensely grateful to Ira for her care in dealing with clients and high professionalism.
Mila Lindner
Stylist
When it came time to leave the decree, I asked myself the question, where to? Back to where I worked for 20 years? I don't want to, I can't, my health isn’t well enough for it.
What if I've been doing this all my life?
How to fulfill myself?

Do you want to find a new path, a new profession or improve an old one? - So many questions in one head, unbearable - panic and fear!
Meanwhile, questions continued to attack:
-But what about a stable monthly income, the maintenance of a child without nannies? My daughter is in kindergarten only 3 hours.
- How to determine the right niche in a new profession?
- How to start offering your services and who the clients will be?
I wonder if I have the right idea about my abilities and talents.
It is incredibly difficult to get out of my quiet swamp, which I have been creating for 39 years, I adore it. I realized that I couldn’t cope without help and a mentor.
I turned to Irina.

At her sessions, I realized the importance of the desired changes and what kind of fears I was overcome at that moment. It took me some time to understand that sessions should be strictly regular. Elaboration of your own brand, this knowledge, first of all, of yourself long forgotten! Looking for the way out of well-established lifestyle, long-lost dreams and desires.

Irina can do it!
Asema Bazarbekova
The owner of a vegan cafe in Almaty "Bliss Blossoms"
Ira, thank you for the years of joint work and friendship. Then I came with a request to define myself and my place in the world: "Who am I and how can I show my talents and abilities." When I was not in "my circumstances" you asked me the main question of my life: "What keeps you in this place and in these circumstances?" and KEY CONCLUSION "If you do not change it, then there is comfort and there is no real desire to change your Life." The next morning I applied and quit.

There was an experience of awareness, the collapse of the old and the formation of the new. Thanks to our work, the goals are clearly lined up. The result was tangible: make a decision immediately and without delay. Main step is the dismissal from the previous job, moving, starting a new business, which I wanted to have.

Ira, thank you! You are my lighthouse in the world of action!
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